AAAD's new store opens on its third anniversary, Pepe Foto grating cards freeze beautiful moments
Recently, AAAD, a Chinese women's sports and leisure brand adhering to the concepts of "natural size" and "joint action", ushered in the third anniversary of its establishment and the grand opening of its new store. AAAD has always been uniquely positioned as a "magazine-like" brand, conveying the value of women's self-acceptance and diverse lifestyles through products, content and community activities.
Not just shopping, but also a wonderful interaction with the brand
In recent years, more and more brand stores have begun to focus on in-depth interaction with users. AAAD is no exception. They have turned their stores into "scattered homes" community spaces, blurring the boundaries between business and life, aiming to establish a deeper emotional connection with users. The interactive experience of giving away grating cards is another innovative measure for AAAD to strengthen user experience.
When customers come to AAAD's store, they are not just shopping, but more like a warm gathering with friends. Everyone can take photos here and share each other's attitude towards life. And this special grating card souvenir can preserve this beautiful memory for a long time.
The brand memory that can "move" allows AAAD elements to be integrated into life
The grating card provided by Pepe Foto is different from the original flat photos. It uses special technology to make the picture present a wonderful dynamic effect. This unique visual experience can attract users' attention and deepen their impression of AAAD brand elements. When users see this "moving" grating card in their daily lives, they can recall the good times spent in AAAD again.
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